Hello.
I am a Brooklyn-based design practitioner and leader. I am currently the Group Design Director at Fjord NY.

Experience

Group Design Director at Fjord

2019 – Present

  • Head of Design for 70+ person studio

  • Manage staffing, performance reviews, and talent strategy across studio

  • Oversee and am responsible for design craft quality across business design, service & interaction design & visual design

  • Work with account leads across Accenture to define opportunities for Design at key accounts

  • Sit on global commercial life sciences leadership team and oversee all life sciences work at Fjord NY

  • Develop customer experience offerings and thought capital for life sciences industry

  • Founder of bi-monthly design meet-up “Practice Makes” that brings together design groups from within Accenture Interactive and outside speakers to discuss various design topics

  • Built up book of business at key accounts including Pfizer, Novartis, Bank of America & more

 

Design Director at Fjord

2017 – 2019

  • Led service & interaction design craft discipline across Fjord NY

  • Led cross-discliplinary delivery teams, managed client relationships, and won new business at key accounts across life sciences and financial services industries

  • Ran squad of 60+ people to develope thought capital for CX in the life sciences industry

  • Coached and mentored craft practitioners to develop new methodologies and deliverables

 

Creative Director at Cloudberry Creative

2012 – 2017

  • Managed & mentored a team of interaction designers, visual designers, and art directors

  • Ran multidiscilinary teams to create highly complex digital products and websites

  • Ensured all creative work was pixel perfect, strategically sound, and delighted clients/users

  • Created brands from the ground up – from discovery through to final implementation

  • Cultivated many multi-year working relationships with clients

  • Lead monthly design meet-ups to share latest trends with design community

 

VP Creative Director at Digitas Health

2008 – 2012

  • Lead conceptual development and execution of creative work, from start to finish

  • Managed multiple teams of art directors, designers, and copywriters

  • Created, executed and delivered integrated campaigns and communications against strategic business objectives

  • Coordinated and art directed professional photoshoots across the globe

  • Worked with project and capability leads to address the strategic, logistic, and creative needs of the client

  • Reviewed project plans, schedules, site maps, wireframes, creative ideas, designs, and copy across multiple accounts

 

Senior Art Director at The Barnett Group

2003 - 2008

  • Developed and defined creative solutions aligned with client business goals and branding.

  • Presented design concepts and rationale to clients and project stakeholders.

  • Extended and supported new visual identity system for large-scale client; ensured that all materials communicated the brand correctly.

  • Acted as primary client contact through all phases of projects.